nike free professionals that adult sports shoes and apparel industry will return to the essence of movement, Li Dou, said: "This sentence is only half of the Nike brand, of course you want to return to the nature of the movement, but to return to the ' what the essence of the movement ' is the decision to brand the key to success. Simply only emphasizes the ' sport ',http://www.cheapnikeshoes4au.com/ without proper segmentation and positioning, will be caught in the homogenization of the Nike brand is imprisoned into. "
Most of the local sports brand are concentrated in Jinjiang, Fujian Jinjiang with Wenzhou shoes industry development has similarities, Italy Kang, general manager of Ma Chao from Wenzhou, with Jinjiang local sports brand, air jordan shoes industry development path trend: "Nike industry in Wenzhou, after shuffling, Wenzhou shoes well-known left about four or five, the Jinjiang Nike companies are now advertising in the media, you probably know dozens or even hundreds of.
But after the reshuffle of last year and two years, three, five years later there will be shuffling, and we may well-known there would be no more than ten, the strength of the nike shoes online precipitation accumulated, and then the other will be overhead this road of Wenzhou has gone to, this is an inevitable process, but for the entire Nike industry but is a benefit. "
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